Grace Lu

As an ERA Trusted Advisor and professional realtor, I am keenly aware of the role that property ownership plays in building a sense of personal belonging and security - this insight is what allows me to be an indispensable resource to all of my clients.Whether you are an aspiring owner-occupier, a discerning investor looking for lucrative properties, or a homeowner who is looking to put their property on the market, you'll find a trusted partner and negotiator in me. Look no further if it is a trusted property professional you need. Reach out today, and let's get started on realising your real estate goals!

How I Can Help

Buying a Property
Selling a Property
Renting & Leasing
Upgrading & Investment

Moments That Matter

Building meaningful relationships and helping clients navigate their property journey with confidence.

Sharing market knowledge and property insights to help clients make informed decisions.

Celebrating the moments and milestones that make every property journey memorable.

Recognition & Achievements

TOP 30% ACHIEVERS

Annual 2024

SERVICE ELITE

Annual 2022

TOP 30% ACHIEVERS

Annual 2022

TOP 10% ACHIEVERS

Q3 2021

ERA MILLION DOLLAR CLUB

Sep 2021

Featured Listings

ERA

Boat Quay

$26,000,000

·3,770 sqft·$6,896.55 psf·Commercial·999 yrs

Boat Quay

empty

15 days ago

ERA

Club Street

$16,000,000

·2,773 sqft·$5,769.92 psf·Commercial·999 yrs

Club Street

empty

16 days ago

ERA

Paradise Island

$21,500,000

88·9,806 sqft·$2,192.54 psf·Landed·99 yrs

Paradise Island

empty

16 days ago

ERA

Ocean Drive

$21,000,000

56·9,042 sqft·$2,322.50 psf·Landed·99 yrs

Ocean Drive

empty

16 days ago

ERA

Keong Saik Road

$115,000

·10,116 sqft·$11.37 psf·Commercial·Freehold

Keong Saik Road

empty

22 days ago

ERA

Ocean Drive

$40,000

55·8,900 sqft·$4.49 psf·Landed·99 yrs

Ocean Drive

empty

23 days ago

ERA

Ocean Drive

$25,000,000

55·8,900 sqft·$2,808.99 psf·Landed·99 yrs

Ocean Drive

empty

23 days ago

ERA

Lorong Telok

$20,000

·1,410 sqft·$14.18 psf·Commercial

Lorong Telok

empty

23 days ago

View Listings

Featured Projects

WYNWOOD GRAND

D25 Admiralty / Woodlands

Condo99 yrs Leasehold

THOMSON RESERVE

$ 1,544,000Starting From

D20 Ang Mo Kio / Bishan / Thomson • BRIGHT HILL DRIVE

2,3,4,5

Condo99 yrs Leasehold

THE SERRA RESIDENCES

$ 2,238,408Starting From

D11 Newton / Novena • 7 BASSEIN ROAD

2,3,4,5

CondoFreehold

LUCERNE GRAND

$ 1,503,000Starting From

D22 Boon Lay / Jurong / Tuas • 38 LAKESIDE DRIVE

2,3,4

Condo99 yrs Leasehold

AMBERWOOD AT HOLLAND

$ 2,516,000Starting From

D10 Tanglin / Holland / Bukit Timah • HOLLAND LINK

3,4,5

Condo99 yrs Leasehold

BELGRAVIA ACE

$ 4,088,000Starting From

D28 Seletar / Yio Chu Kang • BELGRAVIA DRIVE

studio

LandedFreehold

SPACE NOVA

D19 Hougang / Punggol / Sengkang • NEW INDUSTRIAL ROAD

IndustrialFreehold

DUNEARN HOUSE

$ 1,475,000Starting From

D11 Newton / Novena • 770 DUNEARN ROAD

2,3,4

Condo99 yrs Leasehold

LENTOR GARDENS RESIDENCES

$ 1,180,650Starting From

D26 Mandai / Upper Thomson • 80 LENTOR GARDENS

studio,2,3,4,5

Condo99 yrs Leasehold

DUET @ EMILY

$ 995,000Starting From

D09 Orchard / River Valley • MOUNT EMILY ROAD

1,2

CondoFreehold

GATE+

$ 792,000Starting From

D22 Boon Lay / Jurong / Tuas • TUKANG INNOVATION DRIVE

studio

Industrial30 yrs Leasehold

HUDSON PLACE RESIDENCES

$ 1,455,000Starting From

D05 Buona Vista / West Coast / Clementi New Town • MEDIA CIRCLE

2,3,4,5,6

Condo99 yrs Leasehold

View Projects

About ERA

Backed by one of Singapore’s leading real estate agencies, clients benefit from trusted expertise, a strong network, and professional support across every stage of the property journey.

8800+
Agents in ERA

44
Years in Singapore

First Agency
Listed on
SGX Mainboard

Best Customer Service
2025/2026

Learn More About ERA

Insights for Smarter Decisions

Blogs

Woodlands South’s Next Chapter: New Homes, Better Connectivity and Everyday Amenities

30 Oct 2026 • 5 min read

Research

Orchard Boulevard – Government Land Sale (GLS) Site Analysis

30 Oct 2026 • 5 min read

Press Release

Commentary on Orchard Boulevard GLS Closing

29 Oct 2026 • 3 min read

Press Release

3Q 2026 URA Real Estate Statistics: Prices Continue to Climb Despite Lower Transactions in Quarter; Fuelled by Landed and OCR (Non-Landed) Market Segments

23 Oct 2026 • 10 min read

Press Release

3Q 2026 HDB Quarterly Report: More HDB Flats Change Hands as Resale Prices Continue to Soften

23 Oct 2026 • 4 min read

Blogs

September 2026 Developers’ Sales: New Home Sales Rebound from Low Base as Buyers Revisit Earlier Launches

15 Oct 2026 • 6 min read

Press Release

Commentary on September 2026 Monthly Developer Sales

15 Oct 2026 • 6 min read

Research

ERA PROJECT E-BOOK OCT 2026 (PASSWORD = iloveERA)

12 Oct 2026

Research

1H 2026 Luxury Homes Report: New High in Luxury Home Transactions Underscores Singapore’s Safe Haven Appeal

9 Oct 2026 • 5 min read

Read Insights

Upcoming Events & Showcases

Property Investment Masterclass 2027

Wed 7 Apr 2027, 09:00-18:00

Marina Bay Sands

Price: $388
*ERA VIP members enjoy an exclusive promo code for $88. Sign up now!

Property Investment Masterclass (PIM) is your fast track from curious to confident. In two power-packed days, cut through the market noise and get a clear, step-by-step playbook: how to read real signals, time your entry/exit like a pro, and turn your home into a springboard for a resilient property portfolio.

Expect high-energy sessions, live demos, and real case studies you can apply. Walk out with a personalised action plan, so you know exactly what to buy, when to move, and how to manage cashflow without guesswork.

If you’re ready to level up for 2027 and beyond, this is the room. Seats are limited for maximum interaction.

(*NTUC members can claim up to 50% of the unfunded course fee via UTAP! Click here to sign up now! T&Cs apply.)

Register Now

WORK TOGETHER, WIN TOGETHER - Real estate may be an individual business, but growth does not have to happen alone.

Tue 24 Nov 2026, 20:00-22:00

ERA APAC CENTRE, ARDMORE ROOM

You don’t have to build your real estate career alone. With the right team, you can learn from one another, share experiences and create more opportunities to grow together. Join us at this Success Seminar to discover how teamwork can help you take your business further.

What you’ll take away:
✅ Stay motivated and keep moving
Learn alongside your teammates, tackle challenges together and build confidence through shared experiences.
✅ Step out of your comfort zone
Explore new sectors and prospecting methods through showflat sessions, social media videos and shared listings.
✅ Learn from each other
Learn from experienced teammates, exchange knowledge and get support with clients across different property sectors.

Learn directly from:
♦️ Eugene Khor – Division Director (DD)
An asset progression adviser and rising leader who understands the importance of making the right career moves.
♦️ Judy Bai – Marketing Director (MD)
A dedicated real estate professional specialising in the private property market, known for her client-first approach and commitment to continuous growth.
♦️ Amanda Rain Lui – Senior Marketing Manager (SMM)
A trusted adviser who believes that success in real estate is built on strong relationships, the right support and a genuine desire to help others achieve their goals.
♦️ Charmaine Ang – Assistant Marketing Manager (AMM)
A real estate consultant who believes in providing honest advice and consistent support to help clients navigate their property journeys with confidence.

Register Now

USP | Listing Presentation Masterclass: Guaranteed Framework for Success by AGDD Donny Lee

Mon 16 Nov 2026, 10:00-17:00

ERA APAC CENTRE, AUDITORIUM

Ever feel like your presentations aren’t making the impact to secure your exclusive?

Ready to acquire the art of persuasion?

Look no further!

AGDD Donny Lee, with his award-winning experience, is here to share his easy-to-follow, proven strategies for delivering the Ultimate Sales Presentation and secure your exclusively seamlessly.

In this game-changing session, you’ll:
✅Effortlessly turn objections into agreements
✅Learn how to lock in exclusive listings in minutes
✅Make your presentation so good that clients can’t say no!

Don’t settle for "no." Sign up now and start getting the YES you deserve! Let's go!

Register Now

NO EXPERIENCE. NO CLIENTS. HOW DO YOU START? 🎯 Kickstart Your Real Estate Career with Confidence!

Thu 12 Nov 2026, 19:00-21:00

ERA APAC CENTRE, ARDMORE ROOM

Just completed your RES exam or been in real estate for a while but still struggling to secure clients and close deals?

You don’t need luck. You need the right strategy! 🎯 Join us at the upcoming Success Seminar on 12 November, 7PM, to hear from experienced leaders and gain practical insights to kickstart your career or take your business to the next level.

Here’s what you’ll learn:
✅ Building a strong foundation - Understand the essential skills and steps to get started in real estate.
✅ Getting your first client - Learn practical ways to generate leads, connect with prospects and work towards your first sale.
✅ Growing with the right support - Discover how mentorship, proven systems and guidance can help you build momentum with confidence.

Limited slots available. Register now to secure your place!

Learn directly from:
♦️ Ryner Koh, Executive Director of Agency (EDA)
Having completed CFA Levels I, II and III, Ryner translates financial insights into practical real estate strategies, helping agents focus on what drives performance.
♦️ Koh Li Li, Senior Group Division Director (SGDD)
A millionaire achiever who has built a strong and successful career through smart planning and execution.

Register Now

Spot the 2027 Big Property Opportunity in Lorong Chuan Before Everyone Else

Thu 5 Nov 2026, 20:00-22:00

As 2027 approaches, Singapore's property market is gearing up for another wave of new launches. For buyers, recognising promising locations and making well-timed decisions could offer an early advantage.

With its established residential surroundings and convenient connectivity, Lorong Chuan is gaining attention as a location worth watching. But what makes this area a potential property hotspot in 2027?

Join EDA Zac Huang and EGDD Christopher Ng in this exclusive Ultimate Consumer Seminar as they explore the factors shaping new launch prices, the appeal of Lorong Chuan and how to identify value ahead of upcoming launches.

💡 In this session, you'll gain insights into:
✅ Property Price Trends: What's driving new launch prices and whether to enter now or wait
✅ Why Lorong Chuan: The location advantages and growth drivers shaping its potential in 2027
✅ Spotting Opportunities Early: How to identify value and make informed decisions ahead of upcoming launches

👉 Register now and get an early look at the opportunities shaping Lorong Chuan's next chapter!

Register Now

Your Next Real Estate Breakthrough Starts Here: Start Strong. Grow Further.

Wed 4 Nov 2026, 19:00-21:00

ERA APAC CENTRE, ARDMORE ROOM

New to real estate or experienced but ready for bigger results?

Join our Success Seminar with Rayne Chua and her leadership team. Discover practical ways to create opportunities, win clients and build a sustainable business.

Walk away with:
✅ A clear growth plan: Know your next move, from getting started to scaling up.
✅ Stronger client opportunities: Sharpen lead generation, personal branding and conversion.
✅ Support to move faster: Turn effort into results with mentorship, systems and team platforms.

Learn directly from:
♦️ Rayne Chua | Advisory Group Division Director
Leader of 100+ Trusted Advisers, empowering agents through mentorship and proven systems.
♦️ David Ho | Senior Division Director
Over 10 years of experience in property advisory and building a sustainable business.
♦️ Gary Lim | Senior Division Director
Championing continuous improvement and smarter business growth.
♦️ Thea Ng | Division Director
Realtor and mindset mentor helping others move forward with confidence.

Make 2027 your breakthrough year. Join us and take your next step.

Register Now

How I Achieved $270,000 in My First Year in Real Estate: Building a Business at My Own Pace

Tue 3 Nov 2026, 19:00-21:00

ERA APAC CENTRE, ARDMORE ROOM

What if you could build a successful real estate business without having to rush the process?

At this Success Seminar, hear from our speakers on what it takes to build a business at your own pace and create a strong foundation for long-term success.

What you’ll take away:
✅ The foundation: Why $270K wasn’t luck
✅ Building at your own pace: Systems over hustle
✅ The path forward: Turning year one into a career

From your first year to the years ahead, discover how to approach your real estate journey with greater clarity and confidence.

Learn directly from:
♦️ Jasmine Chan – Senior Executive Group Division Director (SEGDD)
A sought-after mentor known for helping new agents gain clarity, confidence and real results through practical coaching and structured guidance.
♦️ Christopher Ng – Executive Group Division Director (EGDD)
A multi-millionaire achiever and exceptional team leader who has developed a unique framework that continues to drive teams to achieve incredible milestones.
♦️ James Kong – Marketing Director (MD)
A Top 50 Achiever and Certified Asset Progression Strategist who combines strong market knowledge with a strategic approach to real estate.
♦️ Rekael Das – Marketing Director (MD)
An experienced realtor with expertise in asset progression, bringing a people-first approach and practical insights to building a rewarding career in real estate.

Register Now

BUILDING A REAL ESTATE BUSINESS THAT LASTS

Mon 2 Nov 2026, 20:00-22:00

ERA APAC CENTRE, ARDMORE ROOM

🔥 How do you keep winning when the market keeps changing?

Some months are great. Others are quieter. Markets change, leads come and go, but a strong real estate business should be built to last through it all.

At this Success Seminar, hear from four leaders as they share how they generate leads, stay consistent and adapt their strategies to keep their business moving through different market conditions.

What you’ll take away:
✅ The Lead Generation Engine – How top agents consistently create new leads instead of waiting for business to come.
✅ The Consistent Achiever Blueprint – The systems, habits and strategies that keep your pipeline moving through every market cycle.
✅ How to Win Through the Ups & Downs – How to stay relevant, adaptable and profitable — whether the market is booming or slowing down.

This seminar is open to external and brand-new agents.

Whether you’re new to real estate or looking to build a more consistent business, come discover what it takes to build a career that lasts.

Seats are limited. Register now!

Learn directly from:
♦️ Tracy Teo, Senior Director of Agency
A seasoned leader who champions sustainable success through strong fundamentals, personalised strategies and holistic mentorship.
♦️ Ryan Lee, Group Division Director
A dedicated mentor who helps agents build strong foundations, consistent lead pipelines and the systems to succeed independently.
♦️ Evon Ng, Senior Marketing Director
A fast-rising achiever who turned focused marketing and consistent execution into rapid success in real estate.
♦️ Yu Tianxin, Marketing Manager
A young achiever who built strong momentum early in her real estate career and achieved Million Dollar Club within her first year.

Register Now

More Events

What Clients Say

Grace has been an absolute delight to work with throughout my rental unit search. Her professionalism and expertise made the entire process smooth and efficient. From our initial meeting to signing the lease, Grace demonstrated exceptional responsiveness and a deep understanding of the local rental market. She listened attentively to my preferences and tirelessly worked to find the perfect rental that matched all my needs. Grace's dedication to her clients is remarkable, ensuring every detail was meticulously handled and all my questions promptly addressed. Her friendly demeanor and genuine enthusiasm for helping others truly set her apart. I am immensely grateful for Grace's outstanding service and would enthusiastically recommend her to anyone in need of a reliable and dedicated agent. Thank you, Grace, for making my rental experience a positive one!

2024-06-27

Bach La

陆经理，业务能力强，服务态度好，考虑问题全面，我们对陆经理的工作非常满意👍我们要给五星好评

2024-03-27

Mr 曹智铜

2022-08-04

Bach Lal

Fast, smooth & Happily . Kwan

2021-11-29

EK SION KWAN

2021-07-06

Gao Lijun

2021-06-22

GE

I was so happy and greatfull for Grace's professionalism to highlighted the issue on the 1st property he look at and was about to commit, the centralized air-conditioned noise was too loud for our clinic and she went on to show another property which is perfect and at lower rent. Grace is very honest and not pushy, an agent that you can build a long term friendship, she will do everything in her ability help. Thank you so much.

2021-06-20

Hugh Lim

2020-09-21

Magdelene Lim

2020-08-07

Lee

2020-03-25

Siew Mee Wong

2019-11-16

sih jia yi

2018-10-19

XueZhiheng

Frequently Asked Questions

Find answers to common questions about buying, selling, renting, financing, and navigating the property market.

Get In Touch

Your upfront budget may include the down payment, Buyer’s Stamp Duty (BSD), Additional Buyer’s Stamp Duty (ABSD), legal fees, valuation fees and renovation costs. The amount payable depends on the property type, purchase price, loan amount, citizenship and number of properties you own. CPF savings may be used for eligible purchases, subject to prevailing CPF rules and limits.

Let's Start with a Conversation

Grace Lu

SENIOR MARKETING DIRECTOR

CEA Registration No. R058879F

+65 9179 2718

Let's Start with a Conversation

Grace Lu

SENIOR MARKETING DIRECTOR

CEA Registration No. R058879F

+65 9179 2718

Guiding Your Property Journey with Clarity and Confidence

GRACE LU

How I Can Help

Moments That Matter

Recognition & Achievements

TOP 30% ACHIEVERS

SERVICE ELITE

TOP 30% ACHIEVERS

TOP 10% ACHIEVERS

ERA MILLION DOLLAR CLUB

Featured Listings

Featured Projects

About ERA

Insights for Smarter Decisions

Woodlands South’s Next Chapter: New Homes, Better Connectivity and Everyday Amenities

Orchard Boulevard – Government Land Sale (GLS) Site Analysis

Commentary on Orchard Boulevard GLS Closing

3Q 2026 URA Real Estate Statistics: Prices Continue to Climb Despite Lower Transactions in Quarter; Fuelled by Landed and OCR (Non-Landed) Market Segments

3Q 2026 HDB Quarterly Report: More HDB Flats Change Hands as Resale Prices Continue to Soften

Where Are The Opportunities In Singapore’s Property Market?

Marina Gardens Lane – Government Land Sale (GLS) Site Analysis

Commentary on Marina Gardens Lane GLS Tender Closing

September 2026 Developers’ Sales: New Home Sales Rebound from Low Base as Buyers Revisit Earlier Launches

Commentary on September 2026 Monthly Developer Sales

ERA PROJECT E-BOOK OCT 2026 (PASSWORD = iloveERA)

1H 2026 Luxury Homes Report: New High in Luxury Home Transactions Underscores Singapore’s Safe Haven Appeal

Upcoming Events & Showcases

Property Investment Masterclass 2027

WORK TOGETHER, WIN TOGETHER - Real estate may be an individual business, but growth does not have to happen alone.

USP | Listing Presentation Masterclass: Guaranteed Framework for Success by AGDD Donny Lee

NO EXPERIENCE. NO CLIENTS. HOW DO YOU START? 🎯 Kickstart Your Real Estate Career with Confidence!

Spot the 2027 Big Property Opportunity in Lorong Chuan Before Everyone Else

Your Next Real Estate Breakthrough Starts Here: Start Strong. Grow Further.

How I Achieved $270,000 in My First Year in Real Estate: Building a Business at My Own Pace

BUILDING A REAL ESTATE BUSINESS THAT LASTS

What Clients Say

Frequently Asked Questions

Let's Start with a Conversation

Let's Start with a Conversation

What Clients Say

Recognition & Achievements

TOP 30% ACHIEVERS

SERVICE ELITE

TOP 30% ACHIEVERS

TOP 10% ACHIEVERS

ERA MILLION DOLLAR CLUB

About ERA

Upcoming Events & Showcases

Property Investment Masterclass 2027

WORK TOGETHER, WIN TOGETHER - Real estate may be an individual business, but growth does not have to happen alone.

USP | Listing Presentation Masterclass: Guaranteed Framework for Success by AGDD Donny Lee

NO EXPERIENCE. NO CLIENTS. HOW DO YOU START? 🎯 Kickstart Your Real Estate Career with Confidence!

Spot the 2027 Big Property Opportunity in Lorong Chuan Before Everyone Else

Your Next Real Estate Breakthrough Starts Here: Start Strong. Grow Further.

How I Achieved $270,000 in My First Year in Real Estate: Building a Business at My Own Pace

BUILDING A REAL ESTATE BUSINESS THAT LASTS

Frequently Asked Questions

Let's Start with a Conversation

Featured Listings

Insights for Smarter Decisions

Woodlands South’s Next Chapter: New Homes, Better Connectivity and Everyday Amenities

Orchard Boulevard – Government Land Sale (GLS) Site Analysis

Commentary on Orchard Boulevard GLS Closing

3Q 2026 URA Real Estate Statistics: Prices Continue to Climb Despite Lower Transactions in Quarter; Fuelled by Landed and OCR (Non-Landed) Market Segments

3Q 2026 HDB Quarterly Report: More HDB Flats Change Hands as Resale Prices Continue to Soften

Where Are The Opportunities In Singapore’s Property Market?

Marina Gardens Lane – Government Land Sale (GLS) Site Analysis

Commentary on Marina Gardens Lane GLS Tender Closing

September 2026 Developers’ Sales: New Home Sales Rebound from Low Base as Buyers Revisit Earlier Launches

Commentary on September 2026 Monthly Developer Sales

ERA PROJECT E-BOOK OCT 2026 (PASSWORD = iloveERA)

1H 2026 Luxury Homes Report: New High in Luxury Home Transactions Underscores Singapore’s Safe Haven Appeal

Featured Projects